Google never tires of stirring out innovations every now and then. The Internet giant doesn’t seem to mind if it has lots and lots of online applications tucked under its belt. Just recently, Google presented a new feature in the form of Google Maps Coordinate, a sign that it is indeed planning to break into the location-based market dominated by the likes of Foursquare. Online specialists speculate that Google has entered this specific niche because it perceives location-based applications to be costly, particularly for start ups and SMBs.
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