Looking at the core of copywriting services

A copywriter is expected to be skilled in coming up with great advertising ideas as well as putting them to paper in a very articulate and effective manner. A copywriter should also have a good grasp of layout and typography because visuals are also very important in advertising. Most advertising agencies require aspiring copywriters to have a solid background in the field, preferably working for at least three years in the business.

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The basics of copywriting services and rates

Entry-level copywriters have a fairly decent pay structure laid out as follows. If you are relatively new and fresh out of college you can expect to make around 30 or 35k per year, but if you are lucky you can get up to around $40,000 for entry-level positions. 100k a year is the benchmark for most professional copywriters working in the marketing field, but that number can go as high as 200k if you are a copywriter working for the largest ad agencies.

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